Thought Leadership Networking Guide
Elevate Your Brand: Establishing Thought Leadership and Networking with Small Businesses and Non-Profits In today’s interconnected world, establishing yourself as a thought leader in your industry is not just about showcasing expertise. It’s about building meaningful connections and contributing to the growth of your community. For small businesses and non-profits, Thought Leadership is particularly
- Published in Branding, Creative, Uncategorized, Website
Color Theory and the Importance of Its Role in Visual Communications
Colors are an important part of our life, and they communicate different emotions and sentiments. Subconsciously, a lot of us are following the concepts of color theory. In this blog post, we will shed some light on color theory and its importance in visual communication. What Is Color Theory? Color theory can be defined as,
- Published in Branding, Creative, Graphic Design
10 Reasons Why Website Management and Maintenance Plans Are Important
With more and more businesses building their online presence, the demand for efficient, visually stunning websites is booming. However, most businesses fail to maintain sustainable growth via their website. This is because they don’t have a website management and maintenance plan. Websites require management and maintenance, just like physical stores. In this blog post, we
Adapting to the Change – Different Ways of Marketing in COVID-19
It’s been almost a year since COVID-19 has flipped our lives upside down, and brands are having trouble adjusting their marketing strategies for COVID-19. While traditional marketing strategies are not making much of a difference, organizations have started to think outside the box. Here are our 5 creative marketing strategies for COVID-19 to help you
What Are the 3 Types of Logo? Which One Should You Choose?
For small businesses, coming up with the right logo is a crucial step. This decision can’t be taken frequently. It’s best for you to know the three types of logos and which one is best for your business. What Is a Logo? A logo is a symbol that represents your company. In the long run,
- Published in Branding, Creative, Graphic Design
Website 101 – Setting up An Online Presence for Conversions
Most people think about websites as money-making machines that will automatically generate traffic and get sales. Let me tell you; this is far from the truth. In my countless years of experience in the marketing industry, I will tell you that SEO is not the only ingredient for a conversion-optimized web page. There is a